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Get Noticed.

Get Booked.

Get Talked About.

What is SLBPR  Industry Insider?

SLBPR Industry Insider is your all-access hair, beauty, esthetics and barbering industry growth platform, giving you expert-led education, personalized guidance, and the tools you need to build visibility, momentum, and credibility. With virtual masterclasses and 1-2-1 sessions, you gain direct access to PR and marketing mentorship—without the agency price tag.

Created for salon owners, stylists, barbers, estheticians, skin professionals, nail techs and MUAs, this membership helps you grow your brand, attract dream clients, and elevate your career.

Featuring new twice monthly masterclass sessions with the industry insider and her community of leading hair, beauty and barbering figures across the industry.

SLBPR Industry Insider allows you to join each class individually or get full access for $99 per month by joining our community.

Get Noticed. Get Booked. Get Talked About.

Your $99/Month Membership Includes:

🌟 Twice Monthly Industry Insider Masterclasses
Industry Insider members will benefit from two monthly masterclass sessions one focussed session with SLBPR Industry Insider, Sharon, The PR Expert, focussing on specific topics such as how to build your brand, how to tap in to your neighbours and local community to gain more clients; how to up sell to existing clients; collaborating with brands and other businesses;  how to use your salon software to promote your services; how to ensure advertising delivers real results;  working with magazines and influencers plus so, so much more.

If that wasn’t enough each month Sharon will be joined by a special guest allowing you to learn directly from top hair, barber and beauty professionals, educators, journalists, and brand leaders who share insights and strategies you can apply immediately.

👩‍🏫 Quarterly Session with Sharon Brigden (1 hour)
Every quarter, get personalised guidance from Sharon — from PR and pitching to content, collaborations, and brand positioning.

📘 The PR Bible
After 6 months subscription, you’ll receive the SLBPR Industry Insider PR Bible comprehensive visibility toolkit with proven scripts, templates, pitch examples, and frameworks that get you noticed.

📅 Annual Social + Awards Planner
A strategic year-planner to help you stay consistent, aligned with key dates, and ready for award submissions.

📝 Social + Story Prompts
Stay aligned with trends, awareness days, and timely topics — making your content easier, more relevant, and more engaging.

🤝 Collab & Community Ideas
Build local buzz and genuine connections with ideas designed to help you partner with brands, businesses, and other beauty pros.

🚀 Brand Growth Guides
Learn how to pitch yourself as an educator, ambassador, or content creator, opening new revenue streams and career opportunities.

💬 The Insider Community
A safe-space group where you can:

  • Share ideas
  • Ask for help
  • Discuss what’s working (and what isn’t)
  • Collaborate with other pros

Get support from people who truly understand the industry.

Supported by:

“

Working with SLBPR Industry Insider has helped boost my profile in the industry alongside future planning and road-mapping what avenues are within my reach and where I can maximize my profile as an artist.

James ParrWahl Styling Ambassador
“

The SLBPR Industry Insider has elevated my career by putting me in front of the right people. It means I can focus on the creative side of the job, while the opportunities and exposure keep growing.

Heffy WheelerGlobal Educator and Colour Expert
“

The power of PR is that it fills the gaps we can’t always manage ourselves. As artists, our strength is our connection behind the chair. But today, we’re expected to do so many different things at once. The SLBPR Industry Insider has helped me to amplify my voice.

Ben BarkworthOwner & Creative Director of J B Salon and Founder of Fast Foils
“

Working with SLBPR Industry Insider has been invaluable for me and for Pall Mall Barbers. It’s helped me look at my business in new ways. The combination of strategic support, navigating the media landscape and genuine business insights has been a huge asset in helping Pall Mall Barbers grow on a global scale from London to New York and beyond.

Richard MarshallFounder and CEO of Pall Mall Barbers

What you get each month:

  • PR Playbooks – step-by-step strategies to help you attract dream clients

  • Seasonal Campaign Planners – plug into national moments that drive bookings

  • Editor Q&As + Journalist Tips – hear directly from the people who run the stories

  • Social + Story Prompts – align with trends and awareness days that matter

  • Collab & Community Ideas – build local buzz and real connections

  • Brand Growth Guides – pitch yourself as an educator, ambassador or content creator

Perfect for:

  • Suite renters + independent stylists ready to grow their name

  • Salon owners looking to fill chairs and retain clients

  • Estheticians and beauty pros who want to be seen as experts

  • Educators building a brand beyond the chair.

Why it works:

  • Because you don’t need to go viral — you just need to be visible in the right places

  • We’ll show you how to do that with smart, story-led content and simple PR wins.

Tailored pricing plans designed for you

Insider

$99/ month

Includes:

PR Playbooks
Seasonal Campaign Planners
Editor Q&As + Journalist Tip
Social + Story Prompts
Collab & Community Ideas
Brand Growth Guides

Subscribe today

Get Noticed. Get Booked. Get Talked About.

Frequently asked questions

What is it?

SLBPR Industry Insider is a monthly membership that delivers done-for-you PR and marketing tools — created specifically for stylists, barbers, estheticians, nail techs, and salon owners.

PR = visibility. Marketing = momentum.
We help you build both — so more people know about your business and want to book with you.

What you get each month:

  • PR Playbooks – step-by-step strategies to help you attract dream clients
  • Seasonal Campaign Planners – plug into national moments that drive bookings
  • Editor Q&As + Journalist Tips – hear directly from the people who run the stories
  • Social + Story Prompts – align with trends and awareness days that matter
  • Collab & Community Ideas – build local buzz and real connections
  • Brand Growth Guides – pitch yourself as an educator, ambassador or content creator.

Who is it for?

Perfect For:

  • Suite renters + independent hair stylists ready to grow their name
  • Salon owners looking to fill chairs and retain clients
  • Estheticians and beauty pros who want to be seen as experts
  • Educators building a brand beyond the chair

Why it Works:

Because you don’t need to go viral — you just need to be visible in the right places.
We’ll show you how to do that with smart, story-led content and simple PR wins.

Ready to turn attention into appointments?

Connect

Testimonials

What is it

Contact Us

+44 (0)7939 136283

hello@slbprindustryinsider.com

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